Dating service for married women
A statement denouncing proposed ads was made in 2009 when Ashley Madison attempted to purchase C0,000 worth of advertising from the Toronto Transit Commission (TTC) on the Toronto streetcar system.
Ashley Madison had over 70,000 bots sending fake female messages to male users.
Any follow-up messages between the two members are free after the communication has been initiated.
Ashley Madison also has a real-time chat feature where credits buy a certain time allotment.
Ashley Madison employs guerrilla marketing techniques to advertise its site.
One such technique has been the creation of fake criticism websites filled with ads for Ashley Madison and anonymous testimony that the site is legitimate. Ashley Madison Scams.com" was registered to Ashley Madison owner Avid Life.
In the same month, the company changed its signature tagline from "Life is Short.